Woodlands Home & Garden Group completes acquisition of innovative modular garden building business
As part of our strategic growth strategy, we are delighted to announce that we have completed the acquisition of Smart Modular Ltd (t/a My Modular), an entrepreneurial and innovative modular garden building business with a network of skilled installation specialists, based locally in Otley.
Their fantastic portfolio of products will be rebranded and become part of the Tiger range over coming months, allowing the business to enter a new higher end category of the garden building market and also benefit from the reach of the Tiger brand.
The modular operation will be based at our state-of-the-art manufacturing facility at Thornbury alongside the Log Cabin production team, and Stuart Davison, the founder of My Modular, will join the Woodlands board as Commercial Director, to further develop the modular category and to support the wider growth plans of the group.
Ross Moran, Chief Executive of Woodlands Home & Garden Group said “As part of our strategy, we are committed to helping our customers find their perfect space, by offering them an extensive selection of high-quality garden buildings that showcase the best possible range of designs, budgets and uses. As a result of our analysis of the market, product, and service proposition, we concluded that it would make sense to bring in specific expertise, and the right level of experience, innovation and quality required so that we could enter the market as quickly and effectively as possible. We are delighted to welcome Stuart and his team to the group, and we look forward to working with them to create further growth for the business”.
We are also delighted to confirm that three members of our senior leadership team at Woodlands have been promoted to join the main board of directors: Graham Parlett to Finance Director, Lauren Coley to Product Director, and Agata Choma to Operations Director. Providing the right leadership is key in any growing business, and Graham, Lauren and Agata have had a huge impact since joining the business and their promotion is extremely well deserved.
For more information on My Modular, please go to www.mymodular.co.uk